The printed text on a food or beverage label is there for two reasons. Packages have to inform consumers about the contents and relative nutritional value of what they’re about to eat. While also selling that product and making it attractive to consumers. While it can be tempting to view these two roles as […]
Labeling Language: A Force for Nutritional Good?
The way in which food products are label may determine how customers engage with them. If your company makes food or beverages, you might be considering. How the language on your items’ packages should change in 2018. This process begins with a series of restrictions to work around. As there are words and phrases […]
Clean Label Demand: Relevant to Baby Boomers?
There is a persistent trend holding on in the food labeling field. Companies are interest in explaining the health benefits of their products. The clean labeling vogue is so resilient because it is adaptable. No matter which diet or ingredient is in favor during a particular period of time. There is some brand of food […]
Make sure your labels are accurate — or pay the price
When you’re designing labels for your product, it’s incredibly important to be sure that all the information on the label is accurate. This point was buy home recently when an investigation in New York City find that Whole. Foods was routinely inflating the weights of package foods and charging more than the products were actually […]
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