Designing a food label from scratch may be a bit overwhelming at first. There are no set rules and many choices in design elements, such as shape, size, color, font and more. By following certain guidelines, you can narrow these options and create a product label that will stand out and lead to more sales. Here […]
Archives for August 2015
What colors in label design mean
One of the biggest decisions that needs to be make in food labeling design is color. In addition to simple aesthetics, the color that you select can have an immediate psychological affect on the customer, instantly instilling that person with a feeling that can encourage them to buy. According to an article published by Entrepreneur, that feeling […]
4 label design tips that will make your product stand out on the shelf
Store shelves are crowded, so your product must make an immediate good first impression or it may be overlooked. Here are four food labeling design tips that will make your product stand out: Clear and simple. Don’t over think it. The brand and product should be instantly identifiable. Cluttered, over-designed labels with a lot of text may […]
4 ways to make beverage labels stand out
Labeling is one of the most important parts of food and beverage marketing. A good label can attract customers who may not have been interest. However, In a product, while a bad label can simply go unnotice or, even worse, be actively avoided. Here are four tips to make your beverage label stand out: Go […]